Tuesday, June 18, 2024

TAT and Traveloka sign Memorandum of Agreement to enhance Thai tourism promotion

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TAT and Traveloka have signed an agreement to boost Thai tourism promotion. The partnership aims to increase tourist numbers, improve tourism products, and support sustainable tourism development in Thailand.

TAT and Traveloka Partner for Thai Tourism

The Tourism Authority of Thailand (TAT) has inked a Memorandum of Agreement (MoA) with Traveloka, a leading digital travel platform in Southeast Asia. The partnership aims to amplify Thailand’s tourism promotion efforts, maximizing the country’s appeal to global travelers.

Enhancing Thailand’s Global Tourism Presence

Under this collaboration, TAT and Traveloka will work together to create innovative marketing strategies. These initiatives will highlight Thailand’s diverse attractions and experiences, enhancing its visibility on the global tourism map. The partnership is set to rejuvenate Thai tourism, drawing more visitors to explore the country’s rich cultural and natural heritage.

The Tourism Authority of Thailand (TAT) and Traveloka, a leading travel and lifestyle booking platform, have joined forces to bolster Thai tourism promotion. The collaboration aims to support the recovery of Thailand’s tourism industry, which has been significantly impacted by the COVID-19 pandemic.

Under the Memorandum of Agreement (MoA), TAT and Traveloka will work together to create innovative marketing strategies. These strategies will focus on promoting Thailand’s diverse range of tourism products and experiences to domestic and international travelers.

The partnership will leverage Traveloka’s extensive digital platforms and user base to reach a wider audience. It will also utilize TAT’s deep understanding of the Thai tourism market to curate appealing travel packages and deals.

In line with the ‘Amazing Thailand Safety and Health Administration’ (SHA) certification, the collaboration will prioritize safety and health measures. This ensures travelers can explore Thailand’s attractions with confidence.

Moreover, the MoA includes plans to foster sustainable tourism practices. This will help preserve Thailand’s cultural heritage and natural resources for future generations.

This strategic partnership between TAT and Traveloka marks a significant step towards revitalizing Thai tourism, while ensuring the safety and satisfaction of all travelers.

Source : TAT and Traveloka sign Memorandum of Agreement to enhance Thai tourism promotion