Amazing Thailand Fest 2023 strengthens TAT’s responsible tourism direction


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Bangkok, 7 September 2023 – The Tourism Authority of Thailand (TAT) successfully highlighted its new direction towards high-value and sustainable tourism through four recent ‘Amazing Thailand Fest 2023’ events in New York, Barcelona, Osaka, and Sydney.

The Amazing Thailand Fest 2023 took place in New York on 3-4 June, followed by Barcelona from 30 June-2 July, Osaka on 21-23 July, and Sydney on 19-20 August.

The event in Sydney gained recognition for its responsible tourism activities, aligning with Australian travel behavior towards more sustainable travel experiences. Key highlights included DIY workshops on upcycling plastic waste initiatives and the promotion of 20 low-carbon tour routes.

The format of the Sydney event emphasized the reduction of single-use plastic waste by providing water dispensers for exhibitors and visitors, using biodegradable food containers, implementing proper waste separation and disposal, and using reusable and recyclable stand decoration materials.

According to event water solutions provider, Wallop Water, the Amazing Thailand Fest 2023 in Sydney successfully reduced 758 single-use plastic bottles – equivalent to the bottles needed for 500 litres of water – by utilizing 379 litres of water. This resulted in a reduction of the carbon footprint from plastic bottle manufacturing by 493 kilograms, as well as a reduction of 95 liters of petrol and 1,137 litres of water.

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