Friday, April 26, 2024

TAT to promote Isan provinces as sports tourism destinations – Sports, Tourism

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The Great Mekong Bike Ride 2019, scheduled from 28-30 June, is ready to welcome more than 2,000 Thai and foreign road race cyclists and elevate the awareness of Thailand’s Northeast (Isan) provinces of Nakhon Phanom, Mukdahan and Sakon Nakhon, as sports tourism destinations.

This year marks the fourth edition of this epic, long-distance road race cycling event organised by the Tourism Authority of Thailand (TAT) in cooperation with Nakhon Phanom, Sakon Nakhon and Mukdahan provinces, the Thai Cycling Association and Tri-League.

Registration is now closed as full participation numbers have been reached, at 2,000 cyclists. These include 400 international cyclists from 22 countries and 1,600 Thai cyclists. The event is expected to generate about 20 million Baht in tourism revenue for the local economy.

The Great Mekong Bike Ride 2019 elevates Isan provinces as sports tourism destinations
TAT and partners yesterday announced details of “The Great Mekong Bike Ride 2019” at a press briefing in Bangkok

TAT Governor Mr. Yuthasak Supasorn said: “The Great Mekong Bike Ride has earned its well-deserved place as a leading cycling event in Thailand thanks to the continued success of its last three seasons.

“The staged race format has been carefully designed to promote tourism and sport in the emerging destinations in line with the government’s policy and TAT’s marketing strategy. It showcases the rich history, culture and…

Read the complete story on Thailand Business News