Siam News

The ex-Facebook executive and TV producer explains her plan to shake up the content business–and make her own mark on the Web.The name Randi Zuckerberg might conjure visions of nepotism, but the Facebook founder’s sister is doing her best to carve out her own space on the Web–and elsewhere.Speaking with The Financial Times’ Emily Steel Wednesday during the Internet Week conference, Zuckerberg spoke about everything from from curated content and distribution to what she playfully dubbed “tech-life balance.” When asked what compelled her to launch Zuckerberg Media, her latest foray into the online video space, Zuckerberg replied, “When I looked around at the landscape, I saw you have all these companies investing more in original content, but there were very

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Should you go to your school, company, or family reunion? If you’re an entrepreneur, the answer is undoubtedly yes.It’s the time of year for reunions–class reunions, family reunions, corporate reunions, military reunions. I asked a group of entrepreneurs recently for their reunion stories, and I was awfully impressed.You’ll have to forgive me for being a bit biased when we talk about reunions. Last June, I set aside my shock at how fast time had flown and went to my 20th college reunion at Fairfield University. The trip changed my life because I reconnected with my college girlfriend, Karen. We hadn’t seen each other in more than a decade, but things just clicked, and we’re getting married next month.Now, I can’t promise you’ll rekindle

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User experience expert Amy Buckner Chowdhry explains how to understand what your customer needs before you launch a new product.Video Transcript00:11 Amy Chowdhry: Whenever a company is looking to launch a new product, it is critical to do what I call “getting in the mind of your customer”. We’ve seen over the years that far too often, a company will launch a new product, and say, “Well, now, let’s research it and see what people think about it”. And then companies started thinking, “Wow, they don’t really love it now that it’s launched. Let’s spend some time testing some prototypes of it”. But what you really need to do is spend time upfront, getting to know your customer, getting into their mind, to make sure that

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The Newark mayor and video-site founder spent the past week hanging out with hackers, founders, and tech geeks. Here’s why.Watch out, Mike Bloomberg. There’s competition in the race to be the most pro-entrepreneurship mayor. Cory Booker, the mayor of Newark, New Jersey, keynoted at the exclusive f.ounders conference in New York City last week, just after returning home from a few days at South by Southwest in Austin, Texas, where he met with entrepreneurs, delivered a talk, and judged a hackathon.That’s where we met him–and where he was hanging out with the founders of some of the most talked-about start-ups of this year. Lady Gaga’s manager, Troy Carter, also chatted up Booker, who has lately become known for his

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How Redbox’s Mark Achler Reinvented the Video Rental Business.

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Continue Reading: Unreal Engine 4 Development Walkthrough

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View original post here: Malaysia Split Over Violence at Bersih Rally

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Having trouble dreaming up a new Web campaign for your product or service? Borrow some ideas from these viral videos.Marketing is all about capturing the attention of the masses. Since the masses are often on sites like YouTube and Facebook, these four innovative social media campaigns provide a good model for any business to follow, even if you can’t quite afford to pay for the same production values. Will your next Web banner involve cartoon pigs? Maybe.1. Infiniti hiring Cirque du Soleil One of the trends I’m seeing for 2012 is to show live productions on the Web. It’s one thing to create a video or commercial for network television, but holding a live event on the Web has an added appeal. Infiniti hired

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